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A Successful Promotion in Singapore and Southwest China

Greenery & Landscaping China 2018 Worldwide promotion on the way!
Leading companies from greenery industry applied GLC2018 actively.

Organized by NürnbergMesse China and Shanghai Landscape Architecture and Gardening Trade Association, Greenery & Landscaping China 2017 was extremely successful with its new concept and features. NürnbergMesse GmbH is the organizer of GaLaBau, the biggest and most important international trade fair for Urban Green and Open Spaces in Europe.

In 2018, Greenery & Landscaping China will be held from May 29th to 31th at the Shanghai World Expo Exhibition & Convention Center, Shanghai China. A series of marketing promotion campaign is in the progress not only in China but also in other Asian countries.

Attending GUSA show in Singapore - A Warm-up Program for GLC 2018

During November 9th -11th, NürnbergMesse Group was invited to attend the Green Urban Scape Asia, which was a famous greenery landscape trade fair show in Singapore. With the appearance in GUSA, GLC and GaLaBau gained quite a little enquiries from the exhibitors and visitors, mainly from Singapore, Thailand, Malaysia and Hong Kong. Most of them shown the great interests about Chinese greenery market and some of them even expressed they would come to visit GLC 2018.

Meanwhile, the relationship with new media partner – Green in Future, which is a professional greenery trade media in Singapore, was also established among this promotion campaign.

Make a visitor promotion on IDEA-KING Award in Chongqing

From November 17 to 19, Shanghai Landscape Architecture and Gardening Trade Association, who is one of the organizers of GLC, attended the International Landscape Industry Expo in Chongqing. During the exhibition SLAGAT promoted to the southwest China regional trade visitors with new highlights of GLC. In Chongqing GLC got a great support from “World Habitat” magazine and published advertisements of GLC2018 in "World Habitat" magazine which launched in the same period.

As a well-known and authoritative conference in the field, IDEA-KING Award invited Li Chunlin, president of China National Building Research Association, Tang Xueshan, a professor of Landscape Architecture of Beijing Forestry University and other keynote speakers to talk about Urban Renewal and Cultural Heritage. During the Award, professional audience expressed a strong interest in the GLC2018 and came to consult.

Greenery & Landscaping China 2018 has achieved an initial succeed, leading companies in the field have already enrolled in GLC 2018

With the very successful show in 2017, GLC developed well together with the promising market in China. The huge and sustainable demands of Chinese gardening and landscaping market are mainly from the construction and maintenance machinery, building materials like stone and wood and for plants sectors as well.

Besides that, with the improvement of China’s economy, the demands of the beautification of the living surroundings are improving. Under the background of fierce competition in real estate industry, real estate landscape project is more important to promote the overall value of real estate project, and the proportion of investment is gradually increasing.

Until now, the leading companies in the field of greenery and landscaping have enrolled in GLC 2018, such as Rain Bird, STIHL, Husqvarna, NETAFIM, KOMPAN, Vermeer, Greenman Machinery, Zhejiang SOL and Yangzhou Weibang and so on.

For more details, please consult the website of www.glcexpo.com.


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